Case Studies

Fake Brands Sell Real Software

Mercatus' new platform, DXPro, required a new look, with a brand one step removed from the corporate brand. The ShopDot online grocery store enabled sales to present a very real-looking platform in all of their demos, with all of the needs and foibles of a real grocer.

How Design Enabled Sales

Branding that Increases Credibility

I rebuilt an inhouse podcast visual identity. It was dated and the aesthetic didn't match the tone or content.

Learn About the Rebrand

Fixing Broken Processes

Year after year, Loopio's holiday cards were a stressful mess. In 2019, I decided that this year, Christmas would be different.

Reducing Waste and Stress